Hyundai and Ark Performance create the Road Racer Elantra Concept for SEMA
For years, SEMA churned out plenty of all-show/no-go machines. Vehicles that looked the business, but couldn’t really perform the tasks that the assembled collection of parts would otherwise suggest. That’s changed for the better over the course of the last few years. Hyundai has now gotten the memo, because all of its SEMA concepts for the 2016 show seem to combine both “the show” and “the go”, and that’s great.
The latest build to receive the render work is a joint effort between the automaker and ARK Performance. Using the Elantra as a starting point, the pair have created a vehicle called the Road Racer Elantra Concept. It looks aggressive without going way over the top, and it’s also packing a fair number of performance upgrades.
ARK have fitted a custom turbo to the engine. There’s also a modified exhaust system and an ARK downpipe on there as well as a Turbosmart blow-off valve and wastegate. The chassis receives love by way of a whole mess of ARK parts. There’s a coil-over setup, front strut bar, and front and rear anti-roll bars. This Elantra also gets an ARK big brake kit for the front stoppers. A set of Nitto NT05 tires round out the performance bits.
The wrenches at ARK have also fitted a custom body kit and a full vinyl wrap to the Road Racer Elantra Concept. The inside now sports a diamond-stitched interior pattern and there’s an ARK steering wheel bolted in place of the stock tiller.
The Hyundai lineup at SEMA covers a lot of bases this year, and it will be great to see all the vehicles side by side.
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