To ensure that the forthcoming Lamborghini Urus crossover is built in Italy, the country’s government is reportedly offering Lamborghini tax breaks worth the equivalent of $111 million. Bloomberg reports that the Italian government hopes Lamborghini will hire about 300 people and build a new factory to produce the new model in Italy rather than at a Volkswagen Group facility elsewhere in Europe.
The Lamborghini Urus was first shown as a concept at the 2012 Beijing auto show, and although it is believed to be headed toward production by 2017, officials said in September 2014 that a decision about launching the crossover could be delayed if there’s another global economic downturn. The eventual 2+2 production crossover would likely bear a strong resemblance to the concept, with gaping air intakes, aggressive angles, and a dramatically low-slung roofline.
The Lamborghini Urus will use a modular Volkswagen Group platform shared with cars like the Volkswagen Touareg and Audi Q8, and could borrow the V-10 engine from the Lamborghini Huracan or the V-12 engine from the Aventador supercar. Lamborghini CEO Stephan Winkelmann also said in May 2014 that the Urus could be the first turbocharged model from the company, and European bureau chief Georg Kacher reports that Lamborghini is developing, “high-revving twin-turbo unit,” possibly a V-8.
If the Lamborghini Urus does reach production in a few years’ time, it will have fresh competition in the form of the upcoming Aston Martin DBX, another 2+2 luxury crossover with sporting intentions.