Not only is GM aiming at taking on Tesla’s upcoming Model 3 here in the United States with the company’s new, affordable Bolt electric vehicle, it’s also taking that fight to Europe by rebranding the Bolt as the Opel Ampera-e.
The Ampera-e was unveiled earlier today in Germany, and features the same electric drivetrain that allows for up to 200 miles per charge on the Bolt. Its name is derived from the Opel Ampera, a version of the previous-generation Chevrolet Volt that was sold in Europe until recently. GM’s Chairman and CEO Mary Barra said in a statement, “GM and Opel have always been convinced that electric cars will play a defining role in future mobility. The game-changing technology of the Ampera-e is a significant step toward realizing that vision.”
The Chevrolet Bolt uses an electric drivetrain designed by LG, with the electronics company supplying the battery pack, on-board charging system, power inverter module, and the Bolt’s instrument and infotainment clusters. Those components will be built in LG’s Korean factory, while finally assembly of the car will take place here in the U.S. In the U.S. the Bolt will start at $37,500 before federal tax discounts, though there’s no word yet on how much the Ampera-e will cost in Europe.